Together, We Will Eradicate Entrepreneurial Poverty

Profit First University is the exclusive certification site for Profit First Professionals. Our elite accountants, bookkeepers, and business coaches have helped drive profit in over 100,000 businesses worldwide.

Together, we are eradicating entrepreneurial poverty.


Profit First University is not only a complete toolbox for Profit First certification and implementation. It is also a family of caring and like-minded professionals who are here to help you when the going gets tough.

There's an African proverb that says, "If you want to go fast, go alone. If you want to go far, go together." This course pairs our video training and online resources with the knowledge and expertise of our Profit First Homebase guides. You also get access to small group training via Zoom and our members-only...

Our Profit First Mastery Certified Firm program is available only to members who have completed Profit First Advanced Certified Firm training and have been a member in good standing for at least six months. Mastery membership includes participation in a members-only mastermind group...

During this course, you will learn how to price your services in a way that serves you and helps you reach your personal goals, while still being fair to your customers. Value pricing is equal parts science and art, and it will likely require you to make a mindset shift. But believe us when we say it is worth it.

Our mission is to Eradicate Entrepreneurial Poverty.